Prime
BMM-6F471E·Delhi
Lajpat Nagar, Car Market, Defence Colony to Moolchand
South Delhi,
Size
18×8 ft
Media
Utility
Lighting
backlit
75K - 1.0L daily views
Toll PlazaBus Stops (2)RailCrossing (3)Fuel
Rates on request, never on the page
02 · Why this site
What works here, and what to weigh.
Level crossing, high-traffic dwell · Lajpat Nagar hub · Captive commuter audience
Strengths
- Captive dwell window: commuters held at level crossing; guaranteed engagement during forced wait periods
- Premium commercial anchors nearby: V-Mart, Bharat Petroleum, Bikanervala; Defence Colony catchment
- High-traffic secondary road serving commuters and through-traffic; daily repeat exposure guaranteed
- Zero avoidance: crossing signal forces unmissable attention; unavoidable for all crossing traffic
Worth knowing
- Single-direction visibility at 144 sqft; compact format limits creative scope and copy complexity
- Secondary road positioning reduces brand reach vs. primary arterials; concentrated Lajpat Nagar market
Estimated monthly views
22.4L-30.3L± 15% band
Estimated from circulation (High traffic) adjusted for visibility (size, illumination, road type). Shown as a range of ±15%, a modelled opportunity-to-see estimate, not a measured count.
03 · Availability
Availability
No bookings. Available for immediate campaign.
04 · Site intelligence
What the asset sees, and who passes it.
What's nearby
Toll PlazaBus Stops (2)RailCrossing (3)FuelSchools (3)Schools (20)
Road type
Secondary Road / District Road
Area type
CBD / Prime Commercial
Congestion
Light Traffic (40-60 kmph)
05 · Where it sits
On the ground, from the road.
Map
Street view
How this location reads from the road
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Source · public_inventory viewRates on request, never on the pageRead-only access